Eurocell invests nearly £3 million to support growth in fabricator network

Eurocell has further demonstrated its commitment its nationwide network of fabrication partners with significant investment enabling them to increase productivity, further expand their businesses and secure their long-term futures.

A total of nearly £3million has been committed by Eurocell. The investment has included allocations provided to onboarding new fabricators to the network, along with the addition of new machinery, software, and programming for existing fabricators to enable them to diversify their offerings and meet customer demand.

Meanwhile, investments have also been made into upgrades and maintenance for equipment currently being used by fabricators, so they can maintain and enhance their productivity and provide an optimised service to customers. In addition, logistics, engineering, and inventory support have also been given as part of the investment alongside lead generation and marketing services to help fabricators in building their businesses further.

The finance package for fabricators is part of Eurocell’s ‘Grow with us’ philosophy, which sees it provide ongoing investment and support to its sector-leading fabricator network to deliver growth and secure their long-term futures. This takes the form of marketing and showroom support, as well as assistance with specification and technical issues, and access to Eurocell’s world-class supply chain – all of which enables fabricators to provide best-in-class products and customer service.

The Eurocell fabricator network currently comprises fabricators ranging from small, family-owned businesses focused on supporting trade installers, retail customers, new build developers and commercial specifiers.

The focus of the relationship is on sustained growth, through a truly customer-centric strategy encompassing innovation, new products and new routes to market.  A collaborative and proactive approach to marketing allows both parties to harness new business opportunities, with new builds and garden rooms currently among the most prominent. Meanwhile, product innovation continues apace within Eurocell, enabling fabricators to regularly offer new, high-quality and supremely efficient systems to their customers.

Andy McDonnell, Managing Director at Eurocell plc, explained: “Our UK-wide network of leading fabricators remains integral. Every action we take is aimed to support their expansion and competitiveness.

“Each fabricator receives technical support from an account engineer to ensure they get the most out of their equipment, while an account manager assists them with strategy and business growth. They also have access to unrivalled technical and specification support – which is extended to any contractors and installers they are working with.

“We also help them by providing new business leads – from commercial, domestic, and new build clients. The aim is always to help them expand their offering through the delivery of high added value solutions for their local customers and to develop opportunities for new business. Through this, they can grow with us by means of a mutually rewarding, long-term collaboration.”

To find out more about the range of products and support available for fabricators from Eurocell, visit https://www.eurocell.co.uk/growwithus.